BWF Envirotec

BWF Envirotec has a complex product catalogue, through our cooperation a product configurator for industrial products was developed.

UI/UX
UI/UX
Prototype
Prototype
Webflow
Webflow

Results speak Klar

The configurator not only simplified the process. It accelerated it. Sales jumped, leads improved, and BWF gained a tool built for scale.

1000

Product Variants

Designed to simplify even the most complex catalog. The configurator adapts dynamically to every choice, helping users find the right product fast. No clutter, no confusion — just results.

01

Month of development

From kickoff to launch in four weeks. We kept it lean, focused, and fully functional from day one. A streamlined process that shows what fast, collaborative building can achieve.

+50 %

Sales in the first month

A sharper experience leads to faster, real results. By guiding users with clarity, we turned clicks into conversions — fast. Sales jumped in just a few weeks. You can call it return on investment.

>1

Year on the market

Still running strong more than a year in. The system stays flexible, scalable, and stable. Nno rebuilds. No downtime. Just long-term impact that lasts, and grows on a solid foundation.

BWF Envirotec is a global leader in industrial filtration, with over 2,100 products, 15 locations, and decades of expertise. But complexity at this scale makes sales slow. Too many options. Too many steps. Too much back and forth. We helped streamline their process by building a smart decision system behind the scenes, adapting each step based on the user’s answers, for a far more tailored experience than a standard form could ever deliver.

From forms to flows

Behind the interface, a dynamic decision tree adapts each step to the user's input, making every question smarter and every answer more relevant. It’s more than a form. It’s a guided path to the right result.

From forms to flows

Because the flow is fully customised, the leads coming through are already pre-qualified. That means less time sorting, more time closing. And fewer resources lost along the way.

Automatic sales scheduling

The booking experience is seamless. Customers choose their own slot based on availability, and BWF receives all the key info up front. No back and forth. No missing context. Just a smooth, digital-first sales process.

To support BWF’s complex sales process, the configurator is developed with a tailored logic-based decision tree at its core. Built to handle over 2,100 variants, the system dynamically adjusts each step based on user input, ensuring precision without friction. Fully integrated with BWF’s digital booking flow, it streamlines lead qualification and equips the sales team with everything they need, before the first call. Powerfully simple.